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Advance Diploma in Entrepreneurship

Entrepreneurship is the process of designing, launching and running a new business. Entrepreneurship is both the study of how new businesses are created as well as the actual process of starting a new business – the term is used interchangeably. An entrepreneur is someone who has an idea and who works to create a product or service that people will buy, by building an organization to support those sales. Entrepreneurship is often initially associated with a small business. The people who create these businesses are called entrepreneurs, and this course is perfectly designed for them. Today, there are ambitious entrepreneurs, who want to start their own startup business or small business, this course is perfectly designed for them. Advance Diploma in entrepreneurship is supposed to provide necessary skills to the budding entrepreneurs, which can help them in starting the business. This includes vital details like, ethical practices in business, implementing change in business, managing contracts etc. Additionally, this course also provides details skill on internet marketing. This is an important feature of this course, as now a day most of the businesses are setup on internet.

 

Module Synopses

This course carries a total of six modules that the students must undertake to attain their diploma. Listed below are the module synopses for the diploma:

Certificate in Business Ethics

For any profession or business establishment ethics play an important part. Business ethics is a study of common business policies and practices. It is a study of professional ethics that examines ethical principles along with moral as well as ethical problems that arise in a typical business environment. Business ethics is applicable to all aspects of business conduct. It is relevant to the conduct of both, the individuals and entire organization. A study on business ethics can help in tackling several types of controversial issues related insider trading, corporate governance, corporate social responsibilities etc. In other words, it helps the professional to endorse ethical practices. Ethical practices always lead to wider acceptance amongst the professionals.
Aims
The aim of this certification will be to underline the importance of business ethics, compliance and corporate responsibility. The course aims to create awareness on ethical professional practices, that should be practiced at a workplace, both by the organization and the employee. It will also help to develop a professional strategy based on compliance and integrity. It will also help in developing a proper understanding of key success factors for establishing an ethics and compliance programme.
• Objectives
By the end of the class, the students should be able to:
1. Learn the meaning of Ethics
2. Implement ethics at workplace
3. Learn about basic rights and privacy policies at workplace
4. Understand corporate social responsibilities.
5. Should be able to distinguish between ethical and unethical practices.
6. Should be able to make ethical decisions as workplace.
7. Should be able to understand the importance of ethical practices in business.

 

Certificate in Change Management

 

The Change Management deals with the effects and management of change and, more importantly, the impact change can have on all organizations. Every organization, goes through a phase of transitions or transformations, in order to achieve the organizational goals. Change management is a systematic approach to deal with these transitions or the transformations of an organization’s goals, processes or technologies. A certification in change management will help in implementing strategies for effecting a change, controlling the change and helping others to adapt to the change.
Aims
The aim of this course is to develop a proper understanding on the process of organizational change or transformation. It will also help to learn, how people react to organizational change and how they can be help to adapt the change. This certification also aims to develop understanding on different forms of change.
• Objectives
By the end of the class, the students should be able to:
1. Understand a change process.
2. Prepare a change.
3. Lead as well as manage a change.
4. Make the change adaptable.
5. Effectively communicate the change to stakeholders

 

Certificate in Contract Management

 

Every business has to deal with contracts, whether they are oral or written; and since they are legal instruments, it’s a good idea for all business owners or entrepreneurs to have a basic understanding of contracts. Taking a highly focused as well as detailed approach, this certification enables the learner to develop the wide range of knowledge, understanding and skills that are required to manage contracts effectively.
Aims
This certification aims to develop proper understanding on contracts, along with important contract laws. This will equip the learner with proper contract management skills. This certification also aims to make the learner aware of different type of risks, that are generally associated with the contract management.
• Objectives
By the end of the class, the students should be able to:
1. Understand the basics of contract management along with associated risks.
2. Understand the contract laws.
3. Perform ethical contract management.
4. Handle contract management requests appropriately.
5. Create a proper contract.
6. Negotiate contracts effectively.
7. Assess the performance of the contract.

 

Certificate in Internet Marketing Fundamentals

 

Internet marketing is the process of promoting a business or brand and its products or services over the internet using tools that help drive traffic, leads, and sales. Internet marketing is also referred as content marketing. Sometime it is also referred as online marketing, which collectively refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from websites or emails. Certificate in Internet Marketing Fundamentals will help the learner to gain vital knowledge on basics of internet marketing. With the help of this certification, entrepreneurs will be able to drive their business successfully over the internet.
Aims
Certificate in Internet Marketing Fundamentals aims to help the learner to learn about the internet marketing platform. Further, this course helps to learn about the basics of SEO (Search Engine Optimization), which is an important tool for internet marketing. This certification will also help the entrepreneurs to perform brand management on online platform.
• Objectives
By the end of the class, the students should be able to:
1. Understand the basics of internet marketing.
2. Perform SWOT analysis and marketing research for internet marketing.
3. Understand the dynamics of real time marketing.
4. Perform brand management over internet.
5. Proper usage of social media in internet marketing.
6. Understand the basics of SEO.
7. Develop, capture and convert the leads into sales.

 

Certificate in Performance Management

 

Performance management is a process by which managers monitor & review the work objectives and overall contribution of employees to the organization. Performance management might not be restricted to just an annual performance review, rather it is a continuous process of setting objectives, assessing progress and providing on-going coaching and feedback to ensure that employees are meeting their objectives and career goals. Certificate in Performance Management equip the new age managers with core skills of performance management.
Aims
Certificate in performance management aims to explain the core concepts of performance management and develop the performance management skills of the managers. This course aims to provide a detailed overview on goal setting process and feedback mechanisms, which are core of performance management.
• Objectives
By the end of the class, the students should be able to:
1. Understand the basics of performance management
2. Set SMART goals for the employees.
3. Define and establish the goals.
4. Establish proper feedback mechanisms.
5. Conduct competency assessments.
6. Create a performance plan
7. Create a performance journal

 

Certificate in Risk Assessment and management

 

Risk assessment and management refers to the process of identifying the risks, assessing the risks and developing strategies to manage the risks. This is also known as risk management. In absence of proper risk management, a business remains exposed to different types of vulnerabilities. A risk management plan along with a business impact analysis are key aspects of ensuring continuity in business. Certificate in risk assessment and management will help business owners or entrepreneurs to mitigate with the identified risks and manage them effectively.
Aims
This certification aims to make the learner familiar with the risks associated in a business. It also aims to equip the learner with risk management skills, which will help to mitigate the risks.
• Objective
By the end of the class, the students should be able to:
1. Understand the associated risks.
2. Differentiate between risks and hazards.
3. Understand risk identification mechanisms.
4. Understand risk management techniques.
5. Perform business impact analysis.
6. Create disaster recovery plan.

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